Business Development, Market Access and Digital Transformation
Healthcare and Life Sciences companies
Staying ahead of the curve to meet shareholders mandates is not easy. This is more pronounced in 2019 as health care becomes more vertically integrated to drive economies of scale. ChalkImpact Global is on an impact driven mission to enable healthcare organizations innovate and optimize processes on digital health products while navigating market access, costs pressures, regulation and compliance in the industry. Whether you are a health care payer, medical technology vendor, biotech or pharmaceutical company, let us help you.
Navigating ever changing regulation, costs and competitive pressures in the industry is cumbersome. Our Principal Consultant, Chaney Ojinnaka has navigated such challenges for Fortune 1000 organizations and high growth digital health companies. A corporate intrapreneur and digital transformation expert, he has led the development and optimization of new and existing products and solutions for some of the most innovative health and life science companies in the US and Europe. His particular area of expertise addresses how organizations can be agile and adapt to changes in payer/insurance reimbursement, increasing privacy and compliance requirements in handling enterprise consumer data for artificial intelligence (AI) and IoT innovations, and ensuring the best customer experience in benefit designs and programs such as remote monitoring, connected health and personalized medicine. He has over a decade of experience in product management, strategic partnerships and customer relationship management at firms such as Aetna and Humana. With an MBA from the University of Chicago, and an MPH from King's College London, he is also adjunct professor of Data Management and Analytics at NYU School of Professional Studies and has published numerous white papers and opinion articles in leading publications.
Ecosystem Partnerships and Business Development
In today’s hyper competitive market, integrated partnerships is a great way to get ahead in digital health. With so many digital health new entrants in the last five years, filtering through the landscape is one challenge while getting the most promising partners to the negotiating table is another feat. Most challenging is figuring out what a deal looks like to incentive your partner and capture the most value - is it revenue share, white labelling/licensing, joint venture or acquisition. We have worked with companies such as Aetna, Athenahealth, Humana, XL Health.
Market Expansion and New Product Development
With ever stringent regulation and vertical integration taking place among the largest payers and health systems, exploring new business models and products is one sure way to survive. Guided by market research and outcomes data on what works, we’ll sit with your product strategy team and review your product ideas, identifying and assessing quick win products considering existing resources. We have worked with venture capital firms (their digital health portfolio) and medical technology firms such as Sandbox Industries, Blue Cross Blue Shield Ventures, Athenahealth, YCombinator, Klara and Bellabeat.
Customer Experience and Informatics
Evaluating success of existing solutions to determine customer experience and future improvements can be challenging considering big data volumes and noise. We have done process mapping and analysis in areas such telemedicine, chronic disease management, health records and billing/claims. We have worked with payers and systems such as Humana, BCBS, the UK National Health Service, King’s College London Hospital.